2021
1,200 families
₪1M shekels
Our Impact Story
Real families. Real help. Real-time results.
₪ 22M+
Shekels distributed
4,500+
Families helped
2,500+
Donors Worldwide
5
Years of Impact
5 Years of Exponential Growth
What started as an idea is now changing thousands of lives
2021
2022
2022
1,500 families
₪5.7M shekels
2023
2023
1,800 families
₪7.2M shekels
2024
2024
2,000 families
₪8.1M shekels
2025
2025
2,500 families
₪9.3M shekels (Projected)
Donor Insights
- Average donation $450
- Repeat donors 40%
- Countries represented Israel, USA
- Peak giving times Yom Tov seasons
Family Insights
- Average family size 6 members
- Most common needs Food
- Shopping focus Groceries & Essentials
- Geographic spread All across Israel
Every Dollar.
Every Minute.
Every Family Matters.
Transparency
<2 minutes
Average processing time
Real-time
Shopping notification
Instant upon payment
Card activation
Speed
100%
Funds to families
99.9%
Platform uptime
0%
Administrative overhead
89%
Donor feedback rate
When Families
Need Help Most
Pesach
Highest volume
40%
Chagim Sukkot
Second peak
60%
What Your Donations Actually Buy
"Last month, your donations purchased 2,847 bottles of baby formula, 5,932 loaves of bread, and 1,204 packages of fresh chicken"
Our Path Forward
The Next Chapter of Impact
Over the next 12 months, we’re setting ambitious yet achievable goals to expand our reach, support more families, and strengthen our platform.
Families to Reach
Expanding support to ensure no family goes without essentials.
Target
10,500+ families supported across Israel
[9,000 / 10,500]
85%
New Communities
Partnering with local Kupot to reach more families in need.
Target
Expand to 6 additional cities and neighborhoods
3 / 6 communities added
50%
Fundraising Goal
Every donation brings us closer to long-term impact.
Target
Raise ₪12M to support families this year
₪7.2M / ₪12M
60%
Platform Improvements
Building tools that make giving and receiving help seamless.
Target
Launch 3 major platform upgrades
2 / 3 improvements completed
67%
Your Chapter Starts Now
Every number represents a family. Every family has a story. Every story starts with a donor like you.
Help Write the Next Chapter